Business Fluency

Data-driven. Technology-savvy. Results-obsessed.

Marketing Strategy

Whether it’s growing pains or no growth at all, today’s business challenges require transformational thinking, and fast. Craig Group specializes in answering the bigger questions, helping you prioritize markets and set KPIs, leveraging the latest tools and channels with demonstrable ROI.

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Media Execution

With the increasing complexity of paid media, agencies are quickly realizing the value of real expertise. As your partner, Craig Group can quickly tackle media research, audits, planning, and buying — targeting the most profitable audiences and efficiently executing against budget.

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The Upside of Outsourcing

How working with experts saves time, money and sanity.

Digital Marketing Primer for Private Equity Firms

As part of a marketing plan, private equity firms need to focus on inbound lead generation as a tool to maximize revenue across all…

5 Marketing Strategies That Will Set Your Company Up for Success in 2023

It is more important than ever for B2B companies to have the organization, tools and information they need to compete for leads and sales.

Are B2B Streaming TV Ads a Waste of Money? The Pitfalls of CTV Marketing for B2B

In the age of streaming video content, you can’t avoid CTV (connected ). Nor would you want to because streaming is the conduit to…

Marketing Resources >

“Balise Automotive can’t thank Craig Group enough for the excellent work you did for our company. It’s been a night and day difference since we implemented your plan.”

Ben Sullivan
COO, Balise Automotive

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“Craig Group provided a marketing strategy, messaging platform and media plan to help grow our Hope Line call volume from zero to over 100 per month.”

Matthew S. Stanford, PhD
Chief Executive Officer, HHCI

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“Craig Group was instrumental in building a comprehensive media strategy for Steward Health Care System that drove results and actions by patients in the communities we serve. Thank you for your partnership, collaboration, and expertise in initiating this program with us.”

Stacy Hudman, Steward

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“Craig Group has rapidly transformed our marketing efforts through overall strategy, content creation, advertising, and many other marketing functions we were missing in-house."

Reza Zadeh, Matroid Founder and CEO

View Case Study >

Business Fluency

Data-driven. Technology-savvy. Results-obsessed.

Marketing Strategy

Media Execution

The Upside of Outsourcing

How working with experts saves time, money and sanity.

Digital Marketing Primer for Private Equity Firms

5 Marketing Strategies That Will Set Your Company Up for Success in 2023

Are B2B Streaming TV Ads a Waste of Money? The Pitfalls of CTV Marketing for B2B

“Balise Automotive can’t thank Craig Group enough for the excellent work you did for our company. It’s been a night and day difference since we implemented your plan.”

“Craig Group provided a marketing strategy, messaging platform and media plan to help grow our Hope Line call volume from zero to over 100 per month.”

“Craig Group was instrumental in building a comprehensive media strategy for Steward Health Care System that drove results and actions by patients in the communities we serve. Thank you for your partnership, collaboration, and expertise in initiating this program with us.”

“Craig Group has rapidly transformed our marketing efforts through overall strategy, content creation, advertising, and many other marketing functions we were missing in-house."

Seeking results? Let us draw the map.

Seeking results?
Let us draw the map.